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Leading in steel construction

Donovan Group is a fast-growing company in the field of lightweight steel construction and associated technology.


They are remarkable in many ways - not least that they are able to use less steel to create stronger, more versatile buildings.


In the end of 2021 I began working with Donovan Group to shape stories and chart the journey of their growth.


We decided on a bi-monthly approach, and I work with them in each news cycle to identify story angles and develop a content strategy that captures the many strategic messages they need to convey as they expand into new markets and broaden their offering.


The stories are used across their websites and social media channels.




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